Community is not synonymous with audience or customer base, and no business should just switch to talking about their community if really people just buy stuff from them. True some customers might feel part of a business or brand community but it’s unlikely they all do and… wait for it… that’s ok!
At the start of the year I had a baby and not being someone that can really sit still for too long, I’ve started using a small fraction of my time whilst on maternity leave, to explore Community as it grows into an industry in it’s own right.
A lot has happened in 2019 and this is just a brief update to help me reflect in preparation for planning ahead to 2020.
In Art we have curators, who select and interpret individual works of art and pull them together to make a collection to be experienced as a whole. Why then can’t we have experience curators, those that pull together the hyper organised with fantastic makers, all the time focusing on the final collection, the poetry of the collaboration, the experience.
Dear Westernised world. It has come to my attention that we are spoiled by low cost airlines, by package holidays, by the ability to enjoy cheap travel and experiences…
I can give myself a big TICK in the “see more of Europe” travel ambition box after a busy July! Having visited Bruges many moons ago, it was high time I visited Belgium’s capital, Brussels, plus we made a day trip to Antwerp. Later in the month I travelled solo to France, back to my beloved Chateau de la Salle, to spend time with an old friend, doing absolutely nothing – divine! Finally at the end of July, one very early morning, Manny and I set off to visit Abruzzo. Let’s just say it was a very long day!
Last year, on a trip to London I ate my way around Old Street, checking out the new places that had popped up since I’d left the Big Smoke a year earlier. On a recent visit I discovered so many new places, I felt a follow up blog was about due. Feeling hungry? Read on!
I’ve been meaning to get back into some of the good habits I adopted last year and one of them is writing a monthly blog post about the things I’ve been up to. May is actually a really rubbish month to have chosen as I haven’t led a particularly exciting life for a few weeks – everyone needs some down time 😉 – however good intentions only get you so far, and if I’m going to get writing again then the best time is of course now!
A strange and marvellous thing happened earlier this year when Adagio Tea got in touch to say that they had seen my blog and wanted to send me some of their loose leaf tea to sample.